RoomReady is seeking a talented Content Marketing Specialist to enhance our marketing efforts by creating engaging, high-quality content. This role focuses on developing impactful written materials that support our mission to provide top-tier audio-visual solutions for multi-billion-dollar enterprise organizations. From thought leadership articles and customer success stories to informative blog posts and whitepapers, you will bring the RoomReady brand to life through strategic storytelling. This position offers the opportunity to expand your skills in a collaborative, inclusive, and innovative environment. The ideal candidate would be located in the Boston, MA area.
About Us
RoomReady is a growing audiovisual technology company that believes technology must improve the meeting room experience, simple is better, and speed matters. All our employees live those beliefs daily through providing an avenue to execute our innovative solutions.
RoomReady has 6 Core Values that we look for in every candidate:
Care Deeply- listen to learn, engage in debate, be civil, do more
Hustle Smart- do and think versus do or think
Use Common Sense-solve problems with simple, practical ideas
Own It-be eager, ask questions, learn from mistakes, do what you say you will do
Help Others- be deliberate about helping others, always do what is right
Stay Grateful- find joy and approach every situation as an opportunity
RoomReady runs on EOS (Entrepreneurial Operating System). All employees at RoomReady are asked to use the simple, practical tools of EOS. This system is creating a more cohesive, functional, and healthy leadership team and is helping our company get better at:
Vision—getting everyone in our organization 100% on the same page with where we’re going, and how we plan to get there
Traction®—instilling focus, discipline, and accountability throughout the company so that everyone executes on that vision—every day
Why work for us?:
- 3 outstanding medical plans to choose from, and one plan is FREE – plus FREE Dental and Vison coverage for our employees!
- 3 weeks of Paid Time Off
- Paid Maternity Leave
- Awesome people
- Profit Sharing
- 401K Match
- Paid Holidays
Key Responsibilities
- Develop and produce high-quality written content, including blogs, case studies, whitepapers, eBooks, and web copy aligned with RoomReady’s messaging and business goals.
- Collaborate with the marketing team to craft content that enhances customer education and establishes thought leadership throughout the buyer’s journey.
- Assist in developing content strategies that align with marketing objectives and address the needs of our target audience.
- Conduct research on industry trends, customer challenges, and competitor activities to inform content topics and positioning.
- Create compelling social media posts to drive engagement and increase brand awareness.
- Collaborate with external agencies to optimize digital assets, including landing pages and email templates, for SEO and conversion.
- Develop persuasive sales materials such as presentations, case studies, one-pagers, and ROI calculators to aid the sales team.
- Monitor and analyze content performance metrics to make data-driven improvements.
Skills and Qualifications:
As a Content Marketing Specialist, the ideal candidate will need:
- Content Writing and Editing: Proven ability to create clear, engaging, and persuasive content tailored to a B2B audience.
- Storytelling: Skilled at translating complex topics into accessible and compelling narratives.
- Project Management: Strong organizational skills with the ability to manage multiple projects and meet deadlines.
- Attention to Detail: Exceptional accuracy and consistency in content creation and adherence to brand guidelines.
- SEO Knowledge: Understanding of SEO best practices for content creation and optimization.
- Experience in B2B Marketing: Familiarity with marketing to enterprise organizations, ideally within the technology or AV sectors.
- Marketing Automation Tools: Experience with platforms like HubSpot or Salesforce for email marketing and lead nurturing.
- Basic Design Skills: Familiarity with tools like Canva or Adobe Spark for creating simple visual elements is a plus.
- Data-Driven Mindset: Ability to analyze content performance data and use insights to inform content strategy.
Candidate Instructions:
Interested candidates who meet the minimum skills and qualifications as described above should visit RoomReady.com and apply under the careers tab.
It is the policy of RoomReady to afford equal opportunity to all employees and applicants for employment without regard to age, race, religion, color, creed, ancestry, sexual orientation, sex, gender identity, national origin, marital status, veteran status, liability for military service, or any other factor prohibited by applicable federal, state or local law.
