About Les Fleurs:
Les Fleurs is a French-inspired floral, home, and garden boutique in Andover, MA, founded by Sandra Sigman. Known for its unique blend of French elegance and New England charm, Les Fleurs offers hand-selected antiques from France, exquisite floral arrangements, and beautifully curated home décor. Beyond the shop, we invite customers to immerse themselves in French culture through exclusive tours to France, where they explore Parisian flea markets, source unique antiques, and participate in hands-on workshops in floral design. Our local floral workshops and masterclasses bring the art of French-inspired floral design to life, allowing participants to create arrangements with timeless sophistication.
Position Summary:
We are looking for freelance or part-time Communications Manager who can work 20-30 hours per week, managing our brand’s voice across digital platforms. This role will primarily focus on email marketing, social media management, and short-form video content creation, working both remotely and in person. The role requires being on-site two days a week, mostly on Mondays, to film and capture content.
Responsibilities:
- Email Marketing
- Design and create engaging email newsletters to connect with customers and highlight Les Fleurs' offerings, events, and promotions.
- Develop email strategies aimed at increasing engagement, open rates, and customer conversions (MailChimp)
- Social Media Management
- Manage and grow Les Fleurs’ social media presence, primarily on Instagram.
- Establish a regular posting schedule and leverage analytics to optimize engagement.
- Respond to comments, engage with followers, and create a welcoming community reflective of Les Fleurs’ brand values.
- Video Content Creation
- Film, edit, and produce short-form videos for Instagram Reels, YouTube Shorts, and other social media platforms.
- Create content on-site at Les Fleurs at least two days a week, to capture fresh and visually captivating footage.
- Stay updated on social media and video content trends to keep Les Fleurs’ content innovative and relevant.
Qualifications:
- 2+ years of experience in social media management, content creation, communications or videography.
- Strong portfolio showcasing skills in video production and social media content management.
- Proficiency with video editing tools (Adobe Premiere Pro, Cap Cut)
- Excellent communication and writing skills.
- Passion for florals, antiques, home decor, and French aesthetics is a plus.
Hours and Schedule:
- 20-30 hours per week, including two in-person days for filming or in-person meetings.
- Flexibility to work the remaining hours remotely.
Compensation:
- $25 - $30 per hour, based on experience and qualifications.
To Apply:
Please submit your resume, a brief cover letter, and a portfolio or examples of relevant work (social media accounts managed, video content created, email campaigns, etc.) to felicie@lesfleurs.com
